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19 March 2026: Trust did not disappear. It moved.

For crisis communication and emergency management teams, the work ahead is less about broadcasting louder messages and more about working with the trust that exists, not as we wish it did.

9 March 2026: In Celebration of Women

Every communicator knows the feeling. You send out a message that made perfect sense in the room, and ten minutes later, someone says, “People are reading it three different ways.”

4 March 2026: Walking Through Darkness

What the Ryan Shtuka Story Teaches Us About Communication, Community, and Courage.

A fire truck supports a wildfire, with a large red engine siting to the right, and a few firefighters stand behind it to the right with smoke burning in a field in the foreground. Thankfully this truck is the proper colour.

19 January 2026: What 2025’s wildfire season taught us

A quick look at key lessons — and some genuine bright spots. 2025 in Review: Heavy, complex… but not without progress. Introducing Daniel Watson.

3 December 2025: DEMCON Reflections

Understanding “Impact” in Crisis and Emergency Communications

We turn ten!

9 April 2025: Milestone year and inferno insights

We turn 10 and...

From Inferno to Insight. Effective communication can be the difference between order and disaster in the high-stakes world of wildfire chaos. 

Emergency Preparedness

19 March 2025: Emergency Preparedness

This is ramp-up time! When plans are updated, education is distributed, and seasonal forecasts draw attention. 

5 March 2025: #ElbowsUp

Our latest in the Buy Canada Guide series. We encourage you to join the #ElbowsUp effort by sending a message through US big tech.

17 Feb 2025: Buy Canada Guide

Our guide for how to achieve communications and marketing goals while avoiding US big tech

The Migration - Buying Canadian and Avoiding Big Tech

13 Feb 2025: Buying Canadian and Avoiding Big Tech 

- From community to algorithm
- Stay in Canada
- Success comes with strategy
- Upcoming presentations
- Top podcast episodes and episode previews

The Migration: Course launch on CanadianTraining.ca

27 Nov 2024: Course Launch on CanadianTraining.ca

- Early bird discount for our first course - Job Interviews, Public Speaking, Media Spokesperson, Messaging and Presenting 
- The Trump era and the Swift Eras are showing how much media and communities have changed
- Video podcast now available

The Migration: Footage Fridays

13 Sep 2024: Footage Fridays 

  • Upcoming speaking engagements

  • Communications Golden Hour Book for $55