Leading with empathy-based communications

Experienced. Educated. Dedicated.

We bring unique skills
to your unique projects

Disasters, crises and issues draw our attention as we know we can help make every situation better with clear, concise and ethical communications. 

Engage educate expand

Our Associates Team

Led by our President, Tim Conrad, APR, we have a team of associates we use to lead and support client projects, learning and planning. Together we have over 170 years of combined experience in public relations and over 30 years in emergency management.
Tim Conrad, APR

Tim Conrad, APR

Ethical communicator who has an unusual attraction to crises, disasters and systems-based communicating. You'll find him happiest when he's expanding possibilities in public relations.

Kamloops | Canada

Brie Thorsteinson-Ogle, MCM

Brie Thorsteinson-Ogle, MCM

Her approach to each new challenge incorporates elements of psychology, Design Thinking, data science and the kind of informed instinct developed after years in the trenches.

Calgary | Canada

Mike Lupien, APR

Mike Lupien, APR

A proven record in crisis communications execution and has enabled organization leaders and support teams to manage emergencies through timely communications and engagement with a broad range of stakeholders.

Edmonton | Canada

Leila Daoud

Leila Daoud

Has helped a diverse portfolio of international clients to enhance their reputation, increase visibility, and navigate complex media landscapes. Brings a long background as a PIO in law enforcement and emergency response. 

Edmonton | Canada

Emanuel Sequeira

Emanuel Sequeira

Uses marketing, videography, social media and media relations to support clients in sports and other sectors.

Penticton | Canada

Recruiting

Recruiting

We expect to add more associates soon. We are looking for all levels of experience!

Anywhere | Earth