Crisis Resources

We’ve compiled a list of resources for emergency planners and responders who may respond to wildfires, floods, hurricanes and other disasters. This will be updated as new resources are available or discovered.

Crisis Communications Planning

Butterfly Effect Communications offers a value-priced crisis communications plan which is customized for any organization including governments, businesses, corporations and non-profits.

It is based on two decades working in crisis communications, issues management, disaster communications, and post-disaster communications.

Download our Corporate Package (PDF)

Contact us for more information and pricing. 


Communications Golden Hour, Doug Levy

The Communications Golden Hour, Doug Levy (2018) – Highly recommendedWebsite or Amazon





Crisis Ready, Melissa Agnes

Crisis Ready: Building an Invincible Brand in an Uncertain World, Melissa Agnes (2018) – Website or Amazon


ICS Glossary of Terms – FEMA

Wildfire Terminology – USDA Wildfire Service

Wildfire Terminology Explained – CBC British Columbia


Tourism & Crisis – The total fluke that helped Las Vegas tourism recover after the 2017 shooting (Under the Influence, CBC Radio, 2018) #vegasstrong


Climate Forecasting

Temperature and Precipitation Probabilistic Forecasts Map – Environment Canada

Seasonal Forecasts – Environment Canada

Climate Atlas – Canada

Climate Prediction Centre – NOAA USA

Current Conditions

Air Quality

Air Quality – Canada

PurpleAir – North American Home-based Sensors


Avalanche Canada


Earthquakes & Tsunamis

Earthquakes Canada

USGS Map – Earthquakes

Tsunami Warning – NOAA (USA)

Hurricane Maps

National Hurricane Centre – NOAA (USA)

Canadian Hurricane Map and Information– Environment Canada

Wildfire Status, Models and Data

Canadian Wildland Fire Information System – Interactive Map

Canadian Wildland Fire Information System – Weather Maps

Wildfire Provincial Maps

Alberta Map

British Columbia Map – ARCGIS


New Brunswick

Newfoundland & Labrador

Northwest Territories

Nova Scotia – no fire map available




Yukon Territories


Wildfire Smoke

Forecast/Condition Maps – Canada

Water & Flood Maps

Water Survey of Canada

Alberta Water Portal – Q&A flood forecasting

Alberta Environment & Parks (public group) – Q&A flood forecasting

Alberta – River flows map

British Columbia – River Forecasting


Wildfire Reports

Cariboo – Chilcotin 2017 Wildfires Report – Commissioned by the Cariboo Regional District and authored by Butterfly Effect Communications. (Please contact us for access to the Appendix and Addendum)

Addressing the New Normal: 21st Century Disaster Management in British Columbia (2018, PDF, 16.2MB)

Horse River Wildfire Report (PDF) 2016 – commissioned by Alberta Agriculture and Forestry Preparedness and Response following Fort McMurray wildfire

Wood Buffalo Wildfire Post-Incident Assessment Report (PDF) 2016 – commissioned by Alberta Emergency following Fort McMurray wildfire

Appropriate Levels of Wildfire Threat Reduction for Rural Communities in Southeast BC (PDF) – RW Gray Consulting (presentation, 2018)

2017 Megafires in BC – Urgent Need to Adapt and Improve Resilience to Wildfire (PDF) – RW Gray Consulting, UBC and UNBC

Filmon Report (PDF) – Firestorm 2003 – commissioned by British Columbia following devastating fires

Learning Resources

JIBC Resources – resources, simulations, library resources

Intact Centre on Climate Adaptation – Homeowner and Government resources



Is Canada prepared for climate change? Adaptation is key, say experts (The Current, CBC Radio, 2017) #burlington

Age of the Mega Fires (2017) – YouTube TEDx or Website

Before the Flood (2016) – Netflix or Website

Into the Fire (CBC Nature of Things, 2017)

Fire Chasers (series, 2017) – Netflix